PERSUADING UNI STUDENTS TO USE PAYID

‘The Day You PayID’d Me’ brings to life the delight and reassurance that using a PayID gives consumers and small businesses when transferring money as they can see where their money is going.

Client

PayID

Made for radio
The piece was created with radio as a first thought, and not an after thought.
Made for radio
The piece was created with radio as a first thought, and not an after thought.
THE LOVE FOR NEW TECH
The goal was to create a positive sentiment around the nbn brand within the gaming community.We created a mixed media explainer series that breaks down how the internet, routers, and game servers work, with nbn expert commentary peppered throughout. The first three episodes are live, with the remaining three dropping in 2023.
MEDIA PLACEMENTS
These 15s & 6s are part of the first run of ads in social channels and YouTube. The campaign will evolve into 30s & 60s live on catch up TV, out-of-home, radio, cinema and PR in 2023.