INTEL | CORE ULTRA AI STUDIO

We empowered people to create their own t-shirts with the help of AI, right before their eyes. The event featured workshops with leading creatives, live music, and an innovative t-shirt design station. This unique experience demonstrated the power of responsibly trained AI in accelerating human creativity, connecting cutting-edge technology with a simple, everyday item.

This picked up Gold for Branded Experience at the SYDNEY Design Awards 2024.

Client

Intel